Top Five Countries With Highest Demand For Human Hair In 2025

The global human hair extension market, valued at $4.45 billion in 2023, is on a rapid upward trajectory.

Projections show it will rise to $4.88 billion in 2024, with a remarkable climb to $10.78 billion by 2032, according to ‘Fortune Business Insights’.

This remarkable growth has spurred the establishment of numerous hair factories across the globe, providing an expanding array of choices for both consumers and businesses involved in the beauty and fashion industries.

The increasing popularity of human hair extensions, driven by rising demand for versatile hair solutions, has become a global trend, particularly in the fashion, entertainment, and personal grooming sectors.

The growing market is not only a testament to the rise of beauty and fashion innovations but also reflects shifting consumer preferences for high-quality, natural-looking hair extensions.

In a world where self-expression through personal style is more valued than ever, the demand for premium human hair extensions continues to soar.

As more and more countries tap into this lucrative industry, certain nations have emerged as key players in the global hair extension market.

For those interested in the global leaders in human hair usage, here’s a closer look at the top five countries driving the demand for this growing industry:

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1. India: US$187.9 Million (93.2% of Total Human Hair Exports)
India stands as the undisputed leader in the global human hair export market, accounting for a staggering 93.2% of all exports. Indian hair, known for its fine texture, is highly prized across the world, particularly for its use in wigs and extensions. Unlike its main competitor, China, which offers thicker hair, Indian hair is sought after for its natural sheen and quality. As the largest exporter of raw human hair globally, India has solidified its position as the go-to source for hair in the beauty industry.

2. Pakistan: US$3.9 Million (1.9%)
The human hair export sector in Pakistan has been gaining momentum, with significant exports to countries like China. Over the past five years, Pakistan has sold over 100,000 kg of human hair, valued at approximately USD 132,000, primarily to China, where it is processed and repackaged for global consumers. The country’s Ministry of Commerce and Textile reports that in total, 105,461 kg of human hair was exported to China over the last five years, marking a rise in Pakistan’s involvement in the global hair trade.

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3. United States: US$1.9 Million (1.0%)
The U.S. remains a significant player in the human hair market, although it imports more hair products than it exports. Major importers come from countries like India, China, and Vietnam, known for their large supply capacities and competitive pricing. In 2023, the U.S. was the fifth largest exporter of human hair globally, with exports valued at $2.23 million. Wholesale hair suppliers in the U.S., often resellers rather than manufacturers, cater to a diverse market, offering products ranging from straight black hair for African Americans to blonde extensions preferred by Caucasians. Los Angeles, with its booming beauty industry, is home to the largest concentration of wholesale hair vendors in the U.S.

4. Brazil: US$1.2 Million (0.6%)
Brazil, a growing force in the global hair market, has seen a surge in demand for hair wigs and extensions. The Brazilian hair market is projected to reach a revenue of US$156.8 million by 2030, with an annual growth rate of 8.7%. Brazilian hair, often valued for its unique texture and volume, is becoming a preferred choice in the beauty industry, particularly in wigs and extensions, which continue to drive significant export growth.

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5. Australia: US$1.1 Million (0.6%)
Rounding out the top five is Australia, which holds the position of the fifth largest human hair exporter globally. While its share of the market is smaller compared to the top players, Australia remains an essential part of the international trade of hair products, contributing significantly to global supply chains.

As the demand for human hair extensions continues to rise worldwide, these five countries are leading the charge in meeting the needs of an ever-growing.

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